SoftPage Address Book & Email Marketing Features

SoftPage and The Address Book has all the features you would expect of a newsletter sending and email marketing system. The following features make SoftPage and the Address Book stand out from the crowd.

• Free Monthly
  The Address Book is already part of the basic installation of SoftPage, even if you don't already have a site in SoftPage, simply create a new one and start sending mail. There is no monthly hosting. (* Applies only to DIY customers. Support options are available)
• Unlimited Members & Unlimited Lists
  There is simply no limits applied to the system. Although its only a theoretical situation you can store an unlimited amount of email on our systems. You can also apply as many lists and sub-lists as you like.
• Application Programing Interface (API)
  The Address Book API allows you to hook into the database with your own systems or site or any other possible system. The API allows you to do basic functions like add or remove - however sending and other higher level features are reserved for logged in users.
• Propriety Software Developers, custom development
  The SoftPage CMS solution was developed locally within our own company and therefor working directly with us allows you the maximum flexibility. SoftPage & the Address Book does not have to be a DIY solution - support, training and custom development is available.
• Viral Email Campaign
  SoftPage Address Book supports viral mail campaigns. This allows one member to introduce another, thereby growing your email database with little effort and only to members who have selected to be apart of it.
• Embedding and attaching
  Most other email systems struggle to get this right, however since The Address Book is part of SoftPage, images can be embedded and files can be attached with little effort. Embedding images means that the images of the mail appear directly in the email as you open it without any security warnings.
• Email Authentication
  A series of domain level security policies (including Domain Keys) have been put in place on your behalf in order to ensure good delivery rates. This ensures that mail does not land up in peoples spam bucket.
• Full Real-time Reporting
  At any time, log in and take a look at how well your email newsletter or promotion is being received. Track opens, clicks, bounces and unsubscribes or click further and get a full report on everything.
• Flexible WYSIWYG editor
  SoftPage contains a full HTML editor with never seen before features and an easy to use WYSIWYG (What You See Is What You Get) editor making designing and editing your newsletter a snap!
• Custom or Dynamic Content
  SoftPage contains a number of modules like news article feeds and much more to make your site content dynamic - this technology is not limited to your site. The same technology can be used as is in your newsletter. This cuts down development time dramatically.
• Off-line Excel Management
  Excel is an easy way to maintain data. SoftPage allows you to easily upload excel lists that can automatically add, edit, or delete members from just one singe file.
• Per-User Audit trail
  There will always be a time that you will have to provide a detailed report of activity on a member. The Address Book can do this, simply click the member report and find out every possible form of activity on an individual member. 
• Domain Sender Cleaning
  All email is sent using our softpagecms.com domain. Our dedicated team is almost obsessed with keeping this domain blacklist free. In fact we have gone as far as we can to ensure that the major ISP's white-list our sender domain. This domain however is only the sender domain and your own links within the email contact and the reply addresses are all personal.
• Professional Team on hand
  You are welcome to use SoftPage and the Address Book as a DIY system however there is an experienced team at hand. (* Support contracts have to be in place.)
• Monthly or pay-as-you-go
  Your SoftPage site can run your web site without using the Address Book and just make use of the Pay-as-you-go email credits. Contract rates are much cheaper and can benefit in the long run. See the pricing.
• Non-branded
  We don't add any additional banding or promotions in your mail. You paid for the mail -  its all yours.